Honda UK has promoted Lee Stern to Power Products PR Manager effective immediately. Stern, who joined the Bracknell-based business in September 2018 on the graduate programme, is responsible for publicising products under the Honda Power Products banner.
Since joining Honda, Lee has worked across the Car, Motorcycle and Internal Communications divisions, helping to regularly deliver PR activity, which he will continue to do as the first point of contact for all Power Product media enquiries going forward.
Lee will diligently work with media as he delivers PR activations to them and provides access to Honda’s range of Lawn & Garden, Marine, ATV and Industrial products by way of press fleet loans. Furthermore, Lee will look beyond the traditional Power Products pages to generate coverage on new platforms, in a bid to bring new demographics to Honda Power Products, by building new relationships with outlets in different media sectors.
Steve Morris, Head of Power Products at Honda UK, commented: “We trust that Lee will bring to light typical Honda qualities and characteristics in front of the media as he develops relationships. Calling on the experience and skills Lee has cultivated over the past 18 months; we have every faith he’ll maintain and broaden the brand’s favour in the Power Product market sectors”
“The last eighteen months with Honda have been fantastic and opportunity-filled,” said Lee. “I’ve been provided with a platform on which to develop and experience product first-hand. Honda delivers intelligent engineering solutions and I can’t wait to see what shape these take on the Power Products side of the business so I can share them with the media and public.”
Lee Stern, PR Communications Manager Power Products
M: 07990 560 434
T: 01344 888 637