News Release
12 Nov 2018 ID: 159262

Honda to support BBC Children in Need 2018 Telethon

Honda to support BBC Children in Need 2018 Telethon

Honda is turning its Bracknell headquarters into a call centre for BBC Children in Need on Friday 16th November to support the charity during the annual telethon.

BBC Children in Need’s vision is that every child in the UK has a childhood which is safe, happy and secure and allows them the chance to reach their potential and Honda is playing a small part in furthering this very worthy cause.

Over 80 employees from all three entities based out of the Bracknell office – Honda Motor Europe, Honda UK and Honda Finance Europe – have volunteered to hit the phones throughout the evening.

50 phone lines have been configured for the event with the expectation that each one will be in constant use as Honda employees tag team throughout the evening, processing the over-the-phone donations to BBC Children in Need.

Honda has spared little effort in preparing for the event that has been weeks in the making. Comprehensive training and briefing sessions have been held, while the IT department has worked to ready the phone lines.

Dave Hodgetts, Honda UK managing director, said: “Giving back to the community rings true with Honda’s core philosophy, and this incredible cause reflects exactly that. I’m proud and delighted to see that so many people have signed-up and it is fantastic to have the opportunity for Honda to help raise as much as possible on the night for BBC Children in Need.”


BBC Children in Need’s origins stretch back to 1927, when the BBC broadcasted a five-minute radio appeal, raising £1,143 (around £70,000 in today’s money). Since those humble beginnings, it has evolved into a nationally-recognised charity, generating over £950m of charitable funds in the process.

The money raised is distributed to organisations, small and large, empowering children throughout the UK and extending their life choices. Currently, BBC Children in Need supports almost 2,500 projects across the UK. Each provides support mechanisms for children suffering from various disadvantages such as poverty and deprivation, as well as children who have been the victims of abuse or neglect.

Honda’s Bracknell headquarters employs over 450 people across three separate divisions of the business. Maintaining its status as the world’s largest engine manufacturer, Honda continues to be a major player in the car, motorcycle and power products marketplaces.

Total Items
No media available