Honda News Round-up - July 2016

Honda News from Europe and the rest of the world

Summary

Europe

• Honda engineer Ted Klaus gives an insight into the genesis of the new NSX
• Honda Jazz wins Auto Test Value Award
• Honda's European Resurgence Continues

Asia

• Honda to begin joint artifical research project with SoftBank

North America

• Honda UNI-CUB participating in Hackathon
• Honda debuts custom designed "Sonic Civic" at Comic-Con

EUROPE

“It’s like finding your perfect dance partner” Honda engineer Ted Klaus gives an insight into the genesis of the new NSX

As the European media got their first chance to drive the new NSX, large project leader Ted Klaus gave some insight into the car’s genesis, philosophy and what it means for the Honda brand.

Klaus shared the highlights, challenges and memories of the project, in addition to his future vision of the new NSX platform.

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Honda Jazz wins Auto Test Value Award

German automotive publication “Auto Test” awards Honda Jazz with prestigious award. The award recognises the Jazz to have the best price-performance ratio in its class, in addition to an award within the “connected car” category.

The Jazz convinced the jury with its space, variable interior and extensive standard equipment and modern safety systems.

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Honda’s European Resurgence Continues

Following a strong start to 2016, Honda’s European sales have taken a further step up in the second quarter. A full refresh of its car range in 2015 has made it the fastest growing mainstream car brand in Europe.

Honda recorded total sales in EU and EFTA countries of 88,242 units, an increase of 33.5 per cent compared to 2015.

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ASIA

Honda to begin joint artificial research project with SoftBank

In order to further enhance open innovation in the area of intelligent technologies, Honda has been preparing to start up the Honda R&D Innovation Lab Tokyo, a new operation that will focus on the research and development of intelligent technologies.

Through this joint research project, Honda and SoftBank will strive to enable mobility products to utilise conversations with the driver, together with other information obtained from various sensors and cameras installed on the mobility product.

For more information, click here

NORTH AMERICA

Honda debuts custom designed “Sonic Civic” at Comic-Con, celebrating the iconic games 25^th anniversary

To celebrate the legendary video game character, “Sonic the Hedgehog”, Honda has collaborated with SEGA to create a one-of-a-kind Sonic Civic in order to commemorate the games 25^th year.

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Honda UNI-CUB participating in Hackathon at Shape: An AT&T Technology Expo

Honda’s unique self-balancing personal mobility device, UNI-CUB, will be featured at the upcoming Shape: AT&T Expo in San Francisco.

During the hackathon, software developers from across the globe will compete to develop unique software enabling UNI-CUB to be operated remotely beyond its current scope of operation.

For more information, click here